Sofiia is the brains (and heart!) behind In Her Wallet, a financial education and guidance company on a mission to enable women to take lasting control of their finances by leveraging the insights of behavioural psychology. Sofiia launched In Her Wallet Podcast as the first step in her broader mission, and today it's best known for the relevant and entertaining episodes where Sofiia shares actionable advice in the company of special guest experts.

Before launching In Her Wallet, Sofiia completed her Bachelors Degree in Economics and Commerce from the University of British Columbia and built her career in finance as an Accredited Investment Representative at Canaccord Genuity Corp., a leading private investment management company in Canada.

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